Firestarters Ep. 10: Lucy Jameson, Founder at Uncommon London
Lucy Jameson is a founder at Uncommon London, Campaign's Creative Agency of the Year in 2020, and a former CSO and CEO at Grey. In this episode of Google Firestarters Lucy talks about the importance of finding your crew, building an agency culture from the top and the bottom, the enduring power of creativity and disrupting category norms, creating outputs that don't always look like advertising, and why fame is the least used strategy but so often the most effective one.
Think with Google Firestarters is a series of insightful conversations with the interested and interesting of the advertising, marketing and innovation communities, focusing on the areas of challenge and opportunity in the industry. This series of conversations builds off the back of almost 60 live events which were run over 10 years at Google.
Think with Google Firestarters is commissioned by Think with Google. At Think with Google, our mission is to educate and inspire the next generation of marketers, advertisers, and creatives. Here, we’ll be sharing the latest data we’re exploring from our Google Ads Research & Insights team, trends we are tracking in the marketing industry, and insights we’ve uncovered, with perspectives from across the advertising industry. We hope you’ll subscribe and follow along!
Did you know that Think with Google Firestarters is now available as a podcast? Listen in to your favourite episodes here: https://goo.gle/firestarterspod