CPC vs. CPM and How Run Your Campaigns on Each Model from Affiliate Summit East 2014
This was a conference session titled CPC vs. CPM and How Run Your Campaigns on Each Model from Affiliate Summit East 2014, which took place August 10-12, 2014 at New York Marriott Marquis.
Session speaker:
Benjamin Louie, Advertising Manager, PlentyOfFish Media
Session description:
CPC and CPM are two dominant ways that traffic sources sell their traffic. Learn how to maximize campaign gains and minimize losses by learning the pros and cons of each model.
Experience level: Intermediate
Target audience: Affiliate/Publisher
Niche/vertical: CPC
Slides: http://www.slideshare.net/42inception...
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
Affiliate Summit is the premier affiliate marketing conference.
This three day conference includes networking with thousands of affiliates, affiliate managers, advertisers, OPMs/agencies, solution providers, and networks. Plus dozens of educational sessions covering the latest trends and information from marketing experts.
Get more information on Affiliate Summit at http://www.affiliatesummit.com