There's a lot to learn when it comes to building a directory. I often talk about tactics and show you step by step processes, but I rarely share the thoughts that go through my mind before I even begin building. In my opinion these early considerations are just as important as the actual build because they lay the foundation for your entire game plan.
In this video I go over seven things that I thought deeply about before starting my first directory. These are ideas and questions that I still revisit every time I launch something new. They help me cut through the noise, avoid wasting time, and give me clarity on whether a project is worth pursuing.
If you are struggling to make your directory work or feel stuck on where to start I think this video will give you a solid sense of direction.
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Timestamps
01:08 Why you have to learn SEO
03:28 Finding your own conviction for directories
04:53 Define your monetization goals
07:14 Be cautious of building passion-based directory niches
08:05 Lesson: Monetizing too early
09:12 Stick with one niche or sub-niche
10:39 Data enrichment is your differentiation strategy
🔧 Tools FAQs:
Which ahrefs plan do I use? Ahrefs lite
Which google maps scraper do you use? https://outscraper.com/refer?referrer...
How do you automate data enrichment? https://www.enrich.directory