Marketing Analytics Dashboard in Power BI
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🎥 Video Description
Meet your marketing performance command center — the Marketing Analytics Dashboard in Power BI.
✨ What it is
A fully interactive Power BI template built to centralize, visualize, and analyze all your marketing data across campaigns, channels, and managers.
✨ Key benefits & features
📊 Overview page with high-level KPIs: cost, revenue, conversion, ROI
🎯 Campaign analysis: cost per lead, conversions, leads generated
📈 Channel breakdown: compare ROI across channels (social, email, ads, events)
👥 Manager insights: track campaign performance by team or person
🗓️ Monthly trends: see seasonal performance, cost vs revenue over time
🔗 Data integration: Excel, CRM, Google Analytics, ad platforms
⚙️ Customizable & scalable: add your own KPIs, visuals, and filters
⏱️ Time-saver: replaces manual spreadsheet reports with automated dashboards
✨ Why download it?
To save hours on marketing reporting
To spot underperforming channels and reallocate budget
To hold campaign and team accountability
To make data-driven decisions that drive ROI
In this demo, I walk you through how it works, how to set it up, and how to use it to make smarter decisions — even if you’re not a data pro.
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