Technical SEO Tutorial for WordPress - SEO Training Course | Beginners to Intermediate Level
Full Udemy Course: https://www.udemy.com/course/seo-mast... (Discount Coupon Embedded)
What You'll Learn
How to Build 100% technically perfect, well SEOed websites: This course will give you a super solid foundation in technical SEO
On Page SEO: On Page SEO is covered in great detail here. Every factor is discussed with examples - including using Google's NLP tool
SEO Schema and structured data: You'll discover how very easy it is to add JSON LD schema and structured data to your WordPress website.
Do a technical SEO audit: You'll get a thorough understanding of the important technical SEO factors that play a key role in helping your website rank in the search engines - and how to do a technical SEO audit.
Understand search intent: Unless you understand search intent, you will not be able to create content that ranks in Google. In this section you'll learn about
The kind of keywords you would never want to target
Different types of search queries
Different types of content
Query disambiguation and query deserves diversity
Understand keyword difficulty: Unless you know the difference between easy and hard keywords, you will not be able to choose keywords to target. In this section you will see exactly how to get to know whether a keyword would be easy or hard to target.
Master keyword research: This is a critical skill for any SEO. There's a science and an art to this. You'll get to learn how to do keyword research by seeing how it's done. You will learn exactly how you can find low competition keywords that will be very appropriate for your site - no matter what your niche is.
Understand how to write highly optimized SEO content: Writing SEO optimized content is not the same as writing content. You will get to see the exact steps you need to follow to write highly optimized SEO articles. These are the kind of articles that can rank for 100s or even 1000s of different keywords. You'll learn (with a detailed worked example) ...
Create x-robots tags
Make your WordPress website more secure
Optimize images: This is another important skill every SEO needs to have. Unoptimized images can make your pages very slow to load and reduce your site's conversions. There's a lot more to image optimization than using a plugin to reduce image sizes. In fact, you will not want to use plugins to optimize images. You'll learn about ...
Best image types for the web
WordPress image sizes
HTML5 picture element
Using WebP images
Lazy loading images
Using free tools to reduce your image sizes by upto 90%
Optimizing alt text
Image filenames and SEO
Optimizing for SafeSearch
robots.txt: robots.txt is a file every SEO needs to know about. Mistakes in this file can seriously hinder your site's performance. In this section, you'll see how to ...
Create and validate your robots.txt file
Avoid common mistakes
Create meta robots tags
Avoid conflicts between robots.txt and your website's XML sitemap
Avoid conflicts between robots.txt and meta robots tags
XML sitemaps: Your website's XML sitemap - along with the robots.txt file - plays a key role in optimizing your crawl budget. Mistakes in XML sitemaps are all too common. And these seemingly benign mistakes can reduce your site's crawl budget. In this section you'll see ...
By learning the skills taught here, you will be able to
Build highly optimized websites - this is a skill companies value a lot
Master technical SEO - This is exactly what is needed to rank in Google and other search engines
Write highly optimized SEO content - another very valuable skill companies are willing to pay a lot for
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