YouView today announces a landmark moment in its history with the re-engineering and redesigning of its entire platform to respond quickly to the fast-changing needs and tastes of TV viewers, advertisers and partners.
The transformation is enabled by YouView’s bold move to the Cloud, making the company one of just a handful of TV platforms in the world to do this – and the first broadcast platform of scale in the UK to fully embrace the technology across the whole platform and device base.
Over the coming months a new simpler, more streamlined and image-led interface, rendered in HTML 5, will rollout across the UK. Every set top box provided by YouView’s shareholder partners TalkTalk and BT – as well as all original devices bought by retail customers since its launch in 2012 – will be upgraded.