Instagram's Threads can still win. Here's how

Опубликовано: 16 Май 2026
на канале: Dark Mode Digest
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Threads grew over 150 million app downloads in just a couple of weeks. However, after its initial hype, the app's engagement slowed dramatically. People started spending less time in the app and more and more people stopped opening the app entirely.

Elon Musk also announced Twitter's rebrand to X—the everything app, officially killing the famous bird and all its goodness.

This video delves into how Threads is set up for success and how they could still win and compete with X.

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Loryn from Dark Mode Digest

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Video chapters:
00:00 Introduction
01:14 How Threads got started
02:28 The future of Threads
04:18 Why Threads is here to stay
06:59 Instagram's Threads - Closing remarks