Vanni is a brand-new United States-based shoe company. When they reached out they didn't know exactly what they wanted, As they were just launching I decided to create something very catchy and fast-paced that would grab the attention of the viewer on social media platforms and create hype about the product.
Establishing a new brand in the mind of a viewer isn't an easy task so I wanted to try something new with Vanni's shoes while editing, He wanted to incorporate some glitchy elements with sound effects to make Vanni's product stand out, In the end, they loved the results and didn't request any revision.
P.S they got 100s of orders on their 1st week of launching and this was the birth of a legacy called Vanni.
All the footage was shot by the great people over at Vanni under my remote guidance, All the Pre Visualisation, Editing, Color Grading, Sound Designing, and Catchy Effects were done by me.
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