In this video, you'll discover the complete history of Pepsi — a soda brand that went bankrupt twice before it was 40 years old, was rejected by Coca-Cola when the company had the chance to buy it, and still went on to become one of the most recognized brands in the world.
00:00 Introduction: The full story of Pepsi.
00:33 Chapter 1: The Pharmacist of New Bern.
04:23 Chapter 2: Bankruptcy.
10:44 Chapter 3: The Ignored Market.
16:20 Chapter 4: PepsiCo.
20:22 Chapter 5: The Challenge.
26:10 Chapter 6: The Submarines.
28:30 Chapter 7: The Philippines Disaster.
31:57 Chapter 8: The Student and The Jet.
34:10 Chapter 9: The 2000s: Pepsi Everywhere.
37:30 Final Chapter: The Empire.
About the channel:
Every brand has a story it tells the world. And then there's the one it keeps to itself.
The Brand Mirror goes deeper — into the origins, the crises, the decisions, and the people behind the brands you use every day.
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