George Carens On How Samsung Ads Is Helping Streamers Meet The Churn Challenge
In this TVREV Thought Leaders Circle Video, Samsung's Director of Data Operations, George Carens, explains the "Churn Challenge"--the high rates of churn that many streaming services are seeing, and how Samsung is using its proprietary data to help them retain subscribers.
To learn more about the Churn Challenge, download Samsung Ads' latest report, "Spotlight On Churn" for free at https://www.tvrev.com/special-reports...