How to Build High-Converting Landing Pages: Proven Design & Strategy Tips
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If you're new to my channel, my name is Jamie Stenton, and I’m the director of Lilac James – a results-driven marketing agency offering expert-led done-for-you services, 1:1 mentoring, and practical training, all designed to help ambitious businesses grow faster with smarter marketing.
Over the past 20 years, we’ve helped hundreds of businesses across the UK and beyond unlock serious growth through high-performance advertising campaigns on platforms like Google (SEO and Ads), Meta, and LinkedIn.
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VIDEO GUIDE 👇
Looking to boost lead generation without increasing your ad spend?
In this video, I share a powerful landing page design that has tripled lead generation for my clients across multiple sectors.
Discover the key principles of high-converting landing pages, from minimizing choices and perfecting the “above-the-fold” content to adding effective social proof and using simple software.
I share examples, best practices, and software recommendations so that you can implement a landing page strategy proven to work, no matter your industry.
Chapters:
00:00 – Intro to High-Converting Landing Pages
00:45 – Problems Businesses have with Landing Pages
01:32 – How long people stay on a Landing Page
01:40 - Landing Page Design that you SHOULD be using
02:28 - Good Landing Page Examples
03:56 – Landing Page Call to Action
04:27 – Your core products or service on a landing page
05:19 – Social Proof & Building Trust on your landing page
06:12 – Recommended Software for Landing Pages
06:52 – Outro
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