The automotive industry has gone through an amazing transition in the last three years. This session will feature a discussion on how product innovation and design were critical elements in the global turnaround and how companies who kept new product designs in the pipeline were able to lead the recovery.
Introduction:
David Breen, North American Automotive Leader; Greater Michigan Managing Partner, PwC
Speaker:
Ralph Gilles, President and CEO, SRT Brand and Motorsports; Senior Vice President, Design, Chrysler Group, LLC
Panelist:
Imre Molnar, Dean, College of Creative Studies
Moderator:
John McElroy, Host, Autoline
Sponsored by:
PwC