Luxury Shopping Recife
Brazil is a new developing market for luxury goods. Current retail prices in Brazil are extremely high in comparison with Europe and the USA, due to current import duties. At the same time, luxury brands are seeking new markets for expansion and Brazil needs to prove business opportunities out of Sao Paulo.
Recife, is located in the North East part of Brasil in the Pernambuco State and the Shopping Rio Mar is a new ambitious project for luxury brands shopping opened at the end of October 2012.
It can count on the presence of several luxury brands, that are having a mid term view on a market that is currently under development, but that can potentially count on high number of new millionaires and with a specific desire for personal luxury goods.
This video is to give you an idea of the shopping mall and its distribution.
Working in Luxury today means understanding the dynamics of customer expectations that might be completely different from the ones observed from an office desk. Customers in luxury are expecting more: more service, highly educated sales assistants, interaction in different languages. On the other side, stores need more support than in the past. More than ever, selling luxury is an art. Therefore, companies investment should not only be done in hiring new and more educated staff, but also in supporting their staff growth inside the organisations. The store management requires understanding of management dynamics (soft skills), ability to lead people and understanding of the retail environment. At the end the store is the terminal of most of the strategies of the company and the sales associate is the pure ambassador of the brand.
"TRAINING LUXURY" is specialized in training programs aimed to achieve excellent customer experience and business development. For us " Training Luxury" means to prepare people in the retail and service areas to exceed customer expectations, both external and internal. Leadership and Management Training, Luxury Sales Training and Retail Management. Coaching and organizational consulting at interantional level.
www.trainingluxury.com