Inside Scoop: A Government Insider's Battle with COVID, COP26, and PR Mishaps Featuring Anil Manji!
✉️ FREE Weekly Marketing Growth Email Newsletter: https://1651269.hs-sites.com/en/embra...
————————————
👉 Marketers? Learn how Chris and Will can work with you 1:1 and train your team to grow your brand: https://meetings.hubspot.com/chris315
————————————
Ever wondered how marketing strategies are crafted amidst the chaos of a global crisis? Join us on as we sit down with Anil Manji, a communications consultant with a remarkable journey from Grey London's iconic campaigns to high-stakes government communications during COVID-19. Anil divulges the intricacies of managing large-scale marketing strategies and the challenges of crisis communication, offering listeners a rare peek into the UK government's crisis hub and his involvement in landmark projects like COP26.
Gain practical insights from Anil as he recounts his experience with the OASIS framework for campaign planning and shares the vital lessons learned in combating misinformation. From navigating the unprecedented challenges of the pandemic to leading high-impact marketing efforts like the M&S Christmas food campaign, Anil's stories provide a valuable education in resilience and adaptability. Learn how he managed to keep the public informed and engaged during a global health crisis, all while ensuring the smooth execution of international marketing efforts.
Our discussion also touches on the strategic challenges of using high-profile celebrity endorsements in marketing campaigns, with Anil offering creative alternatives that maximize effectiveness without overshooting budgets. Listen in as he reveals how a 10-week mini MBA transformed his approach to marketing and how he's applying this knowledge in his current role with the NHS. This episode is packed with actionable insights on government communication, strategic marketing, and innovative approaches to sustainability campaigns. Don't miss this opportunity to learn from one of the industry's most versatile experts.
How a Government Insider Tackled COVID, COP26, and PR Mistakes with Anil Manji
#podcast #marketing #brandawareness
----------------------------------------------------------------------
#relatedsearches
marketing,podcast,marketing podcast,embracing marketing mistakes,marketing mistakes,cop26,uk government,anil manji,how a government insider tackled covid,coronavirus,government,latest news,target marketing,oasis framework,COVID,Policy,Finance,Inequality,cop26 insights,anil manji interview,crisis expert,marketing strategies 2024,marketing strategies,uk government communications,crisis communication tips,crisis communication lessons,crisis communications plan
----------------------------------------------------------------------
Follow Anil:
LinkedIn: / anil-manji-71649484
X: @anilmanjiuk
Email: [email protected]
Would you like to know if your social media and content strategy is perfect for this year? Book a free 15-minute brand discovery call with Chris, and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up. It is very much appreciated - we want your feedback.
Subscribe to the podcast: https://bit.ly/3sHBM4H
Follow the podcast:
X: https://x.com/EmbracingMM
TikTok: / embracingmm
Follow Chris Norton:
X: https://bit.ly/3XBFQ1C
TikTok: https://bit.ly/457dKOY
LinkedIn: https://bit.ly/3PDebLW
Follow Will Ockenden:
X: https://bit.ly/45umUog
LinkedIn: https://bit.ly/3KHr8kq