“We call it The Symphony” — @UpDatingShow cohost Harrison Forman on their Content Strategy
Harrison Forman, cohost and creator of the live dating show UpDating, talks about their content strategy — their live show creates viral content moments, which in turn drives more ticket sales for the live show.
The short form viral content also drives online viewers to the long form videos on YouTube, where they’re watching 45 minute episodes
They call it “The Symphony” and it’s lowkey a great marketing funnel / content strategy
Full interview video on our channel!
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