Improve your unsubscribe rate with custom preference centres
Watch our latest Pardot Ninja and learn how to successfully reduce your unsubscribe rate and keep up your email list retention with custom preference centres.
► Part 1 - Theo reveals how to build out email preferences to help limit your unsubscribe rates; beneficial if you're operating across multiple countries.
► Part 2 - Here, Theo runs through how Pardot users can configure a two-click unsubscribe page.
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