A/B Testing a Landing Page (Step-by-Step)

Опубликовано: 15 Май 2026
на канале: Brandon Stiles, Software Engineering
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A/B testing (also called "split testing") the landing pages in your sales funnels are important, yet hardly any businesses do it.

Why?

Well, it can be overwhelming. There are literally endless options to test, so business owners adopt a "paralysis by analysis" problem and end up not testing ANYTHING.

Problem is: A/B testing a landing page (or any part of your sales funnel) is critical to getting the most out of it that you can.

In this video, I'm going to show you:

The 3 Rules of A/B Testing a page
The 6 things you should consider testing on a page
The order in which you should test your pages to get the most "bang for your buck"