Does Harley Davidson have a future? The decline of a Made in America icon - Value School
👉 👉 👉 For those of you who want to relive the iconic intro to Easy Rider with the famous Harleys known as "Captain America" and "Billy Bike," here's a link to this masterpiece: • Easy Rider - Intro - Born to be wild!
Harley-Davidson is the largest motorcycle manufacturer in the United States and one of the most legendary and iconic brands in the American economy. And not just in the United States. According to the popular ranking by the consulting firm Interbrands on brand valuation, Harley-Davidson remains one of the 100 most valuable brands worldwide.
However, the last six years have been terrifying for its shareholders. The company, headquartered in Milwaukee, Wisconsin, has seen its stock price plummet by almost 70% during this time. Sales are declining, results are increasingly poor, and the level of financial leverage continues to rise.
Given this scenario, the question is, what's happening to Harley-Davidson? How does the company expect to overcome such a bleak outlook? Does a company that is such an icon of American industrial power have a future? In this video, we'll tell you all the details.
Want to learn more about the world of investing?
Visit our channel and discover much more about the world of investing!: / @valueschool
Follow us on our social media!
Facebook: / valueschool
Instagram: / value.school
Twitter: / value_school
*Video produced by esBalboa
"This video is distributed for informational purposes only by Value School S.L. and should not be considered under any circumstances as a contractual element, a recommendation, or personalized advice. This video includes or may include the participation of professionals or companies external to Value School S.L. who share information, express opinions, or make recommendations of products or services. Value School, S.L. assumes no responsibility for them."