Netflix 2019
Nicknames: "Big Red N", "Netflix Enters the Grid", "Drawing N", "Da-Dum II"
Logo:
Short (Original Series): On a black background, the current secondary Netflix logo (the letter "N" with an arc shape at the bottom, with the middle diagonal stroke in a lighter color) draws in from the vertical stroke on the left to the vertical stroke on the right. We then zoom into the "N" and it soon draws out, this time as lines grouped together to form a whole. We continue zooming in to the lines that made up the leftmost line of the "N" as their colors shift into various hues. We continue to zoom past the lines and end on the same black background we started out on.
Long (Original Film): In space, a red line shoots up into the air and hundreds of different coloured lines shoot down from the sky, as we pan through them until they tilt vertically and are revealed to be the inside of a bigger red line, which draws to reveal itself as the "N" from the short logo. It continues to zoom out before fading to black.
Trivia: According to a Netflix spokesperson speaking with Fast Company, the vertical lines were "inspired by the idea of turning Netflix’s own show thumbnails sideways, like records on a shelf." This logo was designed by Imaginary Forces.
FX/SFX: The letter drawing in, drawing out, and turning into a group of lines as we zoom in.
Music/Sounds: For the Original Series variant, the same "da-dum" sound effect from the previous logo. for the Original Film variant, a rising orchestral piece, ending with an orchestrated version of the traditional sounder, composed by Hans Zimmer.
Availability: Current. It was first seen on Russian doll, and can be found on other current Netflix films and TV shows. It also plasters the last logo on later prints of Netflix originals (House of Cards, Orange is the New Black, etc.). Also appears on True & The Rainbow Kingdom and American prints of the 23rd season of Pokémon, labeled as Pokémon Journeys: The Series , And The Loud House Movie.
Editor's Note: A generally well-liked logo, though it has gained some criticism for seeming too busy or resembling a stock YouTuber intro.