How to Create an RSS-Scheduled Campaign With Classic Automation in Mailchimp
CLASSIC AUTOMATION HAS BEEN DISCONTINUED AS OF JUNE 1,2025.
Learn how to set up an RSS-scheduled email campaign using Classic Automation in Mailchimp with this step-by-step tutorial.
Please note: In this tutorial, I'm creating an RSS email template that requires manual updates before being sent to contacts (e.g., adding new links, updates, etc.). This campaign follows the timing of an RSS feed but doesn't dynamically pull RSS content. If you want your RSS email to be fully automated, you must include RSS title and RSS feed blocks in your template.
📍 What You'll Learn:
✨ How to set up Classic Automation in Mailchimp
✨ Creating an RSS-scheduled email campaign
✨ Building a customizable RSS email template
✨ Understanding manual vs. automatic RSS updates
✨ Scheduling your campaign to follow RSS timing
💬 Questions? Drop them in the comments below!
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