How Do Podcasts Make Money? | Podcasting 101 Ep. 9
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Will your podcast make you rich and famous? At the very least, how do you make enough money to keep it going? In the ninth episode of Podcasting 101, Sean Rameswaram discusses what should go into your budget–from audio editing software and storage to studio time, music rights, and merch. He also breaks down the difference between pre-roll, mid-roll and post-roll ads, explains how sponsors use CPM to determine the value of advertisements, and shares alternative ways to make money like live events and crowd-funding.
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Podcasting 101 is brought to you by the Google Podcasts creator program, from Google Podcasts and PRX.
Sean Rameswaram is the host of Today, Explained, Vox’s daily news podcast.
Produced and Designed by Fox&Co., https://www.foxandco.design/
Directed by Shahir Daud
Written by Charlie Bleakley, Kerry Donahue, Mark Pagán and Lindsay Abrams
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