In this project, we developed a virtual car showroom using augmented reality to provide an immersive car-buying experience. Users can explore detailed 3D models of luxury cars (Aston Martin DB11, Nissan GT-R, Porsche 911 GT3 RS) with interactive features like changing paint colors, opening doors, and viewing interiors. The platform uses realistic materials and lighting to enhance the experience, simulating an actual driving environment through a 360-degree virtual projection. Built on Apple Vision Pro with Unity, it highlights AR's potential to revolutionize automotive sales by creating a dynamic, interactive showroom experience.
Onix-Systems website: https://onix-systems.com/
LinkedIn: / onix-systems
Facebook: / onixsystemscompany
Instagram: / onix_systems
Github: https://github.com/Onix-Systems/
Medium: / onix-systems
Nikolay Makarevych (CMTO): / nikolay-mak
Timecodes:
00:00 - Intro
00:13 - The goal of this project
00:26 - Users can explore the cars in detail
01:07 - 3D models
01:23 - One of the most immersive features is…
01:43 - To realize this project, we used an Apple Vision Pro platform
02:10 - VR and AR are revolutionizing the marketing industry
02:20 - Major companies are already leveraging VR/AR to enhance their marketing strategies.
02:40 - Contact us