Branding vs. Marketing - What’s the Difference?
Is your marketing actively developing your BRAND?
Often, we have to explain the distinction between branding and marketing, so we thought we’d share some highlights to help you get familiar with the differences:
Definition of Marketing: the action or business of promoting and selling products or services, including market research and advertising.
Marketing is known as a “push” tactic. It pushes out a message about your product or service to entice a monetary purchase. EX: “Buy my stuff, ‘cuz it’s awesome and will solve all of your problems.”...
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