Start-Up [Bible] Nations is a unique tour created specifically for Israel's 70th anniversary, celebrating the startup nation.
Come discover the roots of Israeli enterpenuership in the ancient inventions, developments and innovations that changed the course of history. Coupled with each ancient invention is a modern day israeli startup deealing with today's issues and challanges for a better tommorow. Centring on six main subjects, this video presents the issue of Environment: Storing products and food.
From our very first moments, each of us leaves an "ecological footprint" on the environment. Many years ago, humans exploited the natural resources in their immediate vicinity - minerals, metals, vegetation and more. Humans used stone tools, flints for storage, hunting, and more, but soon discovered the technology of making clay, the first organic material produced by humans. Since the material is common and easy to obtain, pottery was inexpensive to manufacture and used in many different cultures, each culture using pottery for its own purposes and decorating it according to local cultural characteristics.
The development of ceramic implements enabled the production of cheap tools which in turn facilitated the trade and transit of goods and goods as well as being a source of merchandise in of themselves. In the contemporary world we have developed inexpensive packaging from raw materials - plastic. We know that millennia ago, disused pottery would be “reused”, as people wrote on fragments of broken pottery called ostraca. Many of these can be found throughout the ancient Near East.
Nowadays a different approach is taken, as companies work on producing packaging and tools that reduce our “environmental footprint.” Israeli company TIPA is a new venture offering innovative packing technology made of advanced biodegradable material which returns to its organic state within 24 weeks.
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