Today, all innovative companies use some form of design thinking.
This iterative innovation method was popularized by Stanford University.
It applies to solving problems that are human-centered (i.e., involving users) and complex (i.e., problems that may seem impossible to solve, for which there is great uncertainty, or for which there is very little data).
How?
Discover it in this introduction to Design Thinking.
#DesignThinking #UX #Innovation
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