Bad Design Is Costing You Millions | Beryl Agency Founder Prashant Gupta & Akshat Raghava Podcast
Most founders launch with a great idea and flawless mathematics, but completely leave design out of the equation. In this episode of The Building Something Pod, Kshitij Patil sits down with Prashant Gupta and Akshat Raghava, co-founders of @berylagency & @hiredesigners .
They unpack the unspoken reality of design in fundraising, how branding alters investor perception during exits, and why Indian companies must break out of the discount death loop to command premium pricing.
Watch to learn why good design buys you the one thing money can't: an investor's time.
We have connected with Mr Prashant Gupta & Akshat Raghava on Entrepreneur’s Arch (https://entrepreneursarch.com/), a curated and active community of founders, investors and ecosystem enablers that have in-person meet-ups to help each other in #BuildingSomething.
Join the buzzing EA community for free by clicking: https://tripetto.app/run/9M5BITR04I
Beryl Agency: https://beryl.agency/
Prashant Gupta: / prashantberyl
Akshat Raghava: / akshat-raghava
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00:00 — The Hidden Multi-Million Dollar Pitch Deck Mistake
02:12 — What Shark Tank Didn't Teach You About Brand Design
04:12 — How Premium Design Literally Buys You Time in Pitch Meetings
05:51 — The "Show, Don't Tell" Strategy Apple Uses to Dominate
07:25 — Inside the $350 Million Warburg Pincus Funding Playbook
11:03 — The 4-Month Global Research Formula for Unlocking Trust
13:08 — Why Verbal Branding Is India’s Most Ignored Growth Hack
14:04 — Engineering an IPO Perception Boost Worth 5X Turnover
16:37 — The 1500 Crore All-Cash Acquisition Playbook
19:37 — Why India Lacks Global Product Moats (And How to Fix It)
22:28 — Does Your Visual Design Predict Your Company Culture?
25:13 — The Truth Behind Skyrocketing Performance CAC
27:24 — The Unseen Psychology of Premium Unboxing and LTV Retention
30:21 — Escaping the Discount Death Spiral: The Nirma Case Study
#CorporateStrategy #StartupIndia #VCFunding #BrandArchitecture #DesignThinking #Psychography #D2CScale #BerylAgency #design