Google Tag Manager Tutorial 2024 | Add GA4 Tags & Track Like a Pro
In this Google Tag Manager tutorial, you'll learn step-by-step how to use GTM to set up GA4 tags and track website data like a pro.
In this hands-on Google Tag Manager tutorial, Dr. David Wank walks you through every step—from setting up a GTM account, to adding Google Analytics 4 (GA4) tags, and debugging your setup using Google Tag Assistant. Whether you're a marketer, freelancer, or agency pro, this video will show you exactly how to get started and feel confident managing tags yourself.
*What You'll Learn*:
How to create your Google Tag Manager account
Adding and configuring GA4 tags step-by-step
Using Google Tag Assistant to verify proper tracking
How to add Custom HTML tags (like HelloBar or tracking codes)
Best practices for triggers and testing your tags
🎥 Mentioned Videos
• GA4 - Setup for Beginners and Small Businesses: • Google Analytics for Beginners: GA4 Setup ...
• Add GA4 to WordPress with GTM: • Add GA4 to WordPress with Google Tag Manag...
TIMESTAMPS
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00:00 – Intro: Why Use Google Tag Manager
01:21 – Adding Tags in Google Tag Manager
02:45 – Configuring Google Analytics with GTM
04:27 – Using Google Tag Assistant for Debugging
06:08 – Adding Custom HTML Tags in GTM
07:49 – Testing and Verifying Tags in GTM
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