A/B Testing & Regression Analysis Project | Marketing Campaign Analysis | Data Analysis Project
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This project is perfect for those who are looking for the statistical project on A/B testing and Regression analysis. You will learn how company use A/B testing to choose any product, platform etc to increase their sales and how Regression analysis will be used after selecting the best product from A/B testing.
✅ This statistical project include everything:
⭐ Starting from a business problem and research question
⭐ Helping a marketing agency to select best platform to run ad campaigns
⭐ Analysing and Visualising data to compare campaigns performance
⭐ A/B Testing to select the best ad campaign platform to run ads
⭐ Regression Analysis to get the expected conversions
⭐ Weekly and Monthly Analysis for better recommendation
⭐ Presenting analysis with findings for a non tech person
Reference: Dataset is a sample data that I took from one of the course on coursera by Meta.
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⭐Project Steps⭐
00:00 Business Problem
03:05 Dataset Description
04:44 Exploratory Data Analysis
08:00 Comparing Campaign Performance
23:54 AB Testing (Hypothesis Testing)
27:57 Regression Analysis
34:09 Time Series Analysis
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🚀 Complete CRASH Course of STATISTICS: • Complete STATISTICS for Data Science | Dat...
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