Why SEOs Are Bad Marketers
Mastering SEO can have a significant impact on the success of a business, and professionals can enhance their skills and value by understanding the hierarchy of SEO professionals. By staying up-to-date with industry blogs, experimenting with their own websites, and understanding other marketing channels, SEO professionals can add value to businesses through their work.
Experts in the field, such as Brendan Hufford and Ryan Stewart, encourage SEO professionals to focus on adding value and understanding the impact of their work on a business.
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KEY MOMENTS
0:00 Why SEOs Are Bad Marketers
1:40 How to Level Up As An SEO
4:04 Execution Value
6:25 Providing Value to Clients
8:02 Email Marketing
10:27 Value of SEO
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