Keyword Research Tutorial: Find the BEST
These two common mistakes could be tanking your SEO efforts :(
Many make the critical error of choosing the wrong keywords - leading to rankings that stagnate and traffic that doesn't convert.
But don't worry, I've got some good news.
In today’s video, I’m going to guide you through a keyword selection strategy that not only boosts your site's ranking ability but also enhances conversion rates.
We’ll uncover why not all keywords are created equal.
You'll learn that some keywords are simply not worth your resources, and I'll tell you how to spot them.
But more importantly, I’ll walk you through a vital step in keyword research - skip this, and you might as well wave goodbye to your SEO success.
Stay tuned as I break it down for you.
We’ll also delve into the gold-standard types of keywords you should always aim for, especially when kick-starting your SEO campaign.
It might surprise you, but many websites are completely unaware of the SEO treasures they have at their fingertips.
And, to top it all off: I’ll introduce you to an amazing tool that will revolutionize your approach to SEO keyword research, making the whole process a breeze.
So, let’s get into it and start unlocking the full potential of your website with smarter keyword research!
CHAPTERS
0:00 The Two Key Measures of Keywords
0:19 Keyword Difficulty
1:09 Search Volume
2:05 The Two Big Questions of Keyword Research
2:19 How Difficult is Too Difficult?
3:42 How Low is Too Low?
4:40 Keyword Research Tools
#seo #seotutorial #keywords #keywordresearch #seo2023
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Hi, I'm Brigitte 👋 I started Purpose Growth because I believe it shouldn't be hard to market your small business. At Purpose, I help you simplify marketing and focus on the core tactics that will actually help you grow. 🚀
I'm an expert in technical SEO, content marketing, and small business marketing - but I love learning about all things marketing (and sharing them with you).
If you want to have a FREE conversation about your business, send me a message at https://purposegrowth.ca/contact! ✌️