Unlocking the Power of Google Analytics 4
Jake Birch talks about the benefits of Google Analytics 4 and how to get the most from it. This episode is great for anyone still trying to get their head around GA4.
Jake is a Senior Global Data Analyst at Salesforce and has tons of experience with GA4, including working with Google Store EMEA & APAC while at Measurelab.
Links:
/ jacobbirch
https://developers.google.com/analyti...
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