What if your dream clients are already searching for you—and you’re just not showing up? 🤯
In this episode of Main Street Success Stories, business coach Jennifer Kok chats with Pinterest strategist Jen Dys, who reveals how Pinterest is not just for recipes and DIY anymore—it's a powerhouse marketing tool for creative entrepreneurs ready to grow leads, sales, and visibility.
Whether you're in B2B or B2C, Pinterest is a search engine, not a social platform, which means it helps people find you—and take action. Learn how Jen made the leap from physical therapy to Pinterest strategist and how you can use this platform to get long-term traffic from content you’re already creating.
📌 Real talk about repurposing content
📌 How to rank in Pinterest search - without guessing
📌 Why Pinterest beats Instagram for consistent leads
💡 Stop spinning on the social media hamster wheel and start driving results that last.
🧠 Grab Jen’s FREE Pinterest Kickstart Guide → https://jendys.co/pinterestkickstart
🎧 Full show notes, resources, and guest info below!
👉 Discover the 3-Step Profit Boost Framework: https://nextwavebusinesscoaching.com/...
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🎥 Chapters
00:00 – Intro
01:06 – Jen Dys: From Physical Therapy to Pinterest Strategist
02:15 – The Drive to Be Home: Early Signs of Entrepreneurship
04:04 – Creativity + Blogging + SEO: Jen’s Skillset Comes Together
05:56 – How Past Work Prepares You for Your Future Biz
06:48 – Jen’s Horse Blog That Started It All
08:26 – What’s Happening on Pinterest in 2025
10:30 – Pinterest vs. Instagram: Link-Friendly & Buyer-Driven
11:59 – Who Pinterest Works For: B2B and B2C
14:17 – Content Strategy for Each Step of the Buyer Journey
17:41 – How to Get Started on Pinterest (Even With Old Content)
19:57 – Repurposing Content for Pinterest: Yes or No?
21:10 – Static Pins vs. Video Pins: What Works Best
23:13 – Pinterest for E-Commerce & Product Sales
24:02 – Pinterest Demographics: Why It Works for Premium Brands
25:42 – Pinterest vs. Social Media: Which Converts Better?
26:38 – Jen’s Free Pinterest Assessments & Strategy Offers
27:00 – How Often Do You Need to Post on Pinterest?
27:54 – Final Thoughts + Why Pinterest is Worth Your Time
#PinterestMarketing #CreativeEntrepreneur #PinterestStrategy #MainStreetSuccessStories #SmallBusinessTips #MarketingTipsForCreatives #BusinessGrowth #ContentMarketing #SEOForCreatives #EvergreenMarketing #WomenInBusiness #LeadGeneration #PinterestForBusiness #repurposecontent
🎙️ Meet Your Host: Jennifer Kok
🔹 Entrepreneur | Business Coach | Founder of Next Wave Business Coaching
Jennifer has helped business owners scale, increase profits, and create a work-life balance without burnout. She shares actionable strategies to help you work smarter, not harder in your business.
📣 Ready to level up your business?
🔗 Grab my FREE Profit Boost Guide: https://nextwavebusinesscoaching.com/...
💬 Drop a comment below: We’d love to hear YOUR elevator pitch! DM us on social media and share it with us after listening!
🔔 Subscribe & Hit the Bell for more business growth strategies!
Find the show notes and more at: http://nextwavebusinesscoaching.com/p...
🔹 Pinterest for business 2025
🔹 Pinterest marketing strategy
🔹 Pinterest for B2B
🔹 Pinterest vs Instagram marketing
🔹 repurpose content Pinterest
🔹 evergreen marketing strategies
🔹 content marketing for creatives
🔹 how to grow leads with Pinterest
🔹 Pinterest for coaches
🔹 Pinterest for product-based businesses