Track YouTube Video By Google Tag Manager Step by Step with Proof
The YouTube Video trigger is used to fire tags based on interactions with embedded YouTube videos on web pages.
With each interaction, data about the video and playback status is pushed to the data layer. Before you work with this trigger configuration, enable built-in video variables for data that you would like to capture.
To create a new YouTube Video trigger:
1) Click Triggers and then New.
2) Click Trigger Configuration and choose the YouTube Video trigger type.
3) Configure the trigger:
Capture options
Start: Fires an event when the video begins to play.
Complete: Fires when the video finishes.
Pause, Seeking, and Buffering: If the video is paused, the scrub bar is moved, or if the video buffers, the trigger will fire.
Progress: Fires at specified video progress points, configured by percentage or time threshold values:
Percentages: This value indicates the percentage of the video that has been played. Enter percentages as a comma separated list of one or more integers. Example: 5, 20, 50, 80, which represents 5%, 20%, 50%, and 80% respectively.
Time Thresholds: This value represents the number of seconds that the video has played. Enter time thresholds as a comma-delimited list of one or more integers. Example: 5, 15, 60, 120, which represents 5 seconds, 15 seconds, 60 seconds, and 120 seconds respectively.
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