How to Set Up Checkout Goals in Google Analytics
How to set up checkout conversion tracking goals in Google Analytics in order to find out more details about your e-commerce store performance. This demonstration also shows the process of setting up goal funnels, which show how many people drop off before completing the checkout process. Once the goals are set up, they can be cross references with other data within Google Analytics in order to find out statistics about traffic sources, demographics, location, and other factors that influence purchases in your online shop.