Demonstrate your Success
In this Scrum Tapas video, Professional Scrum Trainer Martin Hinshelwood explains that selling Scrum or Agile into an organization isn't about pushing a framework, but about demonstrating success and delivering value. He advises focusing on adopting and using Scrum practices effectively, maximizing the value of work, and letting success speak for itself. By demonstrating success, others in the organization will take notice, creating opportunities to share the benefits of Scrum and Agile practices.