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Hey Friends,
In this video i go through when is it best to use native components, what are the risks using custom components? We also look at Tinder and Snapchat as examples of companies who have differentiated themselves successfully on the UI level with custom UX and UI components.
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//Timestamps
00:00 Intro
00:19 Custom Vs Native Explained
01:16 A look at Tinder
03:12 A look at Snapchat
04:05 Risks of going Custom?
05:30 Adding Barriers to entry
07:40 Finding the middle ground
10:00 Innovating At The Product Level
11:37 Outro
#UX #materialdesign #UI