What is an explainer video?
Why would you use one?
And, how do you make one?
An explainer video literally and metaphorically explains a topic.
The best ones use a story to communicate the message.
So, they typically start with a problem, offer a solution, and then explain why that solution works best.
This is why explainers are great learning videos.
You can show a process, demonstrate proper behavior, or help people understand a product or service.
At Learning Carton, we make explainers using OUR process.
First, we talk about your business need and PLAN how to meet that need with measurable results.
Then, we help you uncover the story to EXPLAIN the concept.
To make it, we …storyboard it, create visuals, write a script, record the professional narration, and add a little magic.
Next, we improve it by using your feedback from 2 rounds of review.
Finally, you SHARE it and we help you make a plan to maintain and improve it.
So, there you have it.
Contact us today to learn how we can make explainer videos for you.