Navi, a financial servicing company, offering products in lending, health insurance, and mutual funds, has collaborated with Truecaller, to achieve high login conversions and give customers a seamless onboarding experience.
Earlier, they observed high drop-offs with their SMS OTP-based login process, and to overcome this challenge, they chose Truecaller SDK to give customers an instant, 1-tap login experience. Through this fruitful partnership, Navi has improved its sign-up conversions by 5% and significantly reduced the time spent between installing the app and logging in.