Boro-2 by Japanese master MUTSU. From technology to emotion. Prices
#Patches#Emotions#Prices#JapaneseBoro#Sashiko
And once again we begin a conversation about that exciting #Boro style, controversial and provocative.
Some consider it a #style for #millionaires who don't know what to do with their money, while others view those same #millionaires as possessing a subtle soul and who, having captured the subtle #flavor of sophistication, thanks to their passions, have elevated #style to the sensational position of a global #brand. But many remain perplexed as to its secret, and, even more so, its charm.
And #Boro continues to captivate and excite.
And it confidently marches across the planet, and has its own #boro stores, it sells well, and even without the ultramarine #patches, it's somehow boring.
I see my goal as showing not only the beauty of this #style, but also identifying its benefits: some technological techniques, #marketing tricks that can be adopted, and also to understand the secret behind the influence this wonderful #handicraft technique has on people.
I'd like to share some interesting observations with you.
Here's a photo of a girl with bags made in #borostyle.
What was your first impression? I was reminded of the shuttle traders with huge bags traveling across the country in large numbers, not long ago.
What if we imagine this same woman from a different perspective?
And what if she's not alone anymore?
I think the attitude has already changed. And the bag no longer looks out of place and shabby, but on the contrary,
it's clear that this is a studio photo, and the full skirt, the stunning braids with wild ribbons and blue bows, and the designer accessories—caps, belts, decorative scarves on the bags—are no coincidence, and the models' ages are represented in a wide range. And the #style is already clearly evident, bold and delicious.
The question is how to present the idea, how to demonstrate it.
The perception is completely different. #Trance. You're already #immersed in #examining #details and delving deeper into #seams and #stitches, what's right, what #thread, and so on.
Clearly, these are not #shuttletraders. On the contrary, not everyone can afford this #style, except perhaps craftsmen, when a person is their own #designer. In our previous video about #Japanese #master #Mutsu, who creates #clothing and #accessories in the #Boro style, we showed a clip where he lovingly and meticulously packs yet another finished jacket in a special bag, then in a wooden box, emphasizing that these are now #branded #items.
As they say, Friends: listen and use. I ask you to pay attention to how master #Mutsu uses the power of #marketing to promote the results of his work, and what lessons can be learned.
And now I want to show you the moment when #DavidChoi receives from master #Mutsu the finished product, a #borokimono, sewn especially for him, and the emotions he experiences. #DavidChoi takes his gift out of the treasured wooden box. This is the singer whose songs #Mutsu creates his masterpieces to. He loves his idol very much and made this wonderful #cloak, or rather, a #kimono jacket with a hood, for him.
#DavidChoi is very pleased and sincerely admires the master's work. You must agree, this is a truly remarkable piece, a work of high craftsmanship, and this is that very controversial and pretentious #Boro.
Note that all the seams are hidden under a soft white lining. The recipient's name is embroidered on the inside back.
Incredibly sophisticated, a chic #gift.
By the way, #DavidChoi is wearing clothes from the #Mutsu store: a #boromask, a #boromahiki, and a #boroshirt.
Now I invite you to visit the #boroexclusives store from #Mutsu. There's plenty to see here.
And so, master #boroMUTSU#Mutsu.
#Boro#Diy#Sashiko#Patchwork#Mutsu#Mutsuboro
#patchwork#handmade#hobby#handicraft#patchwork#hobby#creativity#patches
#boro#japaneseboro#borostyle#remake#bororemake#boropatches
• Боро. Работы наших подписчиков.#Boro#Diy#S...
• Японский стиль Боро своими руками #Japanes...
• Боро. Японский стиль в вашем гардеробе #...
• Боро от японского мастера МУЦУ. Все про те...
#oldjeans#recycle#recycling#reuse
#klondayikiday#klondayikidayirinamalkina#knittingklondayikiday
#knittingklondayikiday#decorklondayikiday#designklondayikiday#boroklondayikiday
#boroirinamalkina#knittingirinamalkina#decorationirinamalkina
#designirinamalkina#hobbiesirinamalkina#borosashiko