Calculate Your Customer Lifetime Value (CLV) In Excel or Use the CLTV Calculator
Calculate the total revenue a customer will generate throughout their journey with your company 💸
Here are 6 steps how to get this metric:
1️⃣ Calculate average purchase value. Sum the total income and divide by purchases.
2️⃣ Get an average number of purchases per customer. Sum the total income and divide by customer count.
3️⃣ Estimate customer value. Multiply the average purchase value by the number of purchases per customer.
4️⃣ Calculate CLV. Multiply customer value with lifespan, e.g. years, months, weeks.
5️⃣ Do calculations in Excel you can download an Excel template or use free CLV calculator 👉 https://buff.ly/4aWx3ML
6️⃣ Help others by sharing the calculator on social media
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