The LinkedIn Event Marketing Hacks no one talks about
In this video, AJ Wilcox sits down with Jack Caspino (Founder of Contact Level) to reveal the LinkedIn event marketing strategies that top B2B marketers keep to themselves.
Whether you're spending $80K on a booth or running lean, these hacks will help you maximize every dollar before, during, and after your next conference.
WHAT YOU'LL LEARN IN THIS VIDEO:
✅ The LinkedIn post feed hack to find conference attendees for FREE
✅ The Pre / During / Post event framework that drives pipeline all year
✅ How to use last year's attendee list as an ABM weapon for this year
✅ How to "lay a landmine" on Google Search so warm leads find YOU
CHAPTERS:
00:00 - Intro: Why Event Marketing on LinkedIn is Underrated
02:15 - The LinkedIn Post Feed Hack (Find Attendees for Free)
06:40 - ABM with Last Year's Attendee List
09:20 - LinkedIn's New "Recent" Geographic Targeting
13:00 - Meta Geofencing: The $200 Conference Hack
17:45 - The Pre / During / Post Event Framework
22:10 - Badge Scans → LinkedIn Ads: Stay Top of Mind
26:30 - Laying a Landmine on Google Search
30:00 - Tools: What to Use vs. What to Do Manually
34:00 - Key Takeaways + Final Tips
🔗 MENTIONED IN THIS VIDEO:
Contact Level (Jack Caspino): https://contactlevel.com
Triggerfy / Social Intent Tools
LinkedIn Conversation Ads
Meta Geofencing Strategy
Trade Desk Programmatic Ads
ABOUT B2Linked:
B2Linked is the world's leading LinkedIn Ads agency. We help B2B companies get the most out of their LinkedIn advertising spend with proven strategies, transparent reporting, and expert management.
🌐 Website: https://b2linked.com
📅 Book a Strategy Call: https://b2linked.com/contact
🎙️ LinkedIn Ads Show Podcast: [link]
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