Inside Tennis Endorsements: How Players Earn Off the Court and Minimize Tax|Tennis and Tax Episode 3
In this episode of Tennis and Tax, we uncover the hidden business of professional tennis, where players earn far more off the court than on it.
Learn how tennis endorsements really work, how brands like Rolex, Nike, and Uniqlo choose athletes such as Roger Federer, Carlos Alcaraz, and Coco Gauff, and how the world’s top players use smart tax planning strategies like image-rights companies to legally minimize taxes on their multi-million-dollar sponsorship income.
Tennis and Tax – Episode 3
Topics covered:
• How tennis endorsement deals are structured
• The three main types of sponsorships
• How much players really earn off the court
• What the “source rule” means for athlete taxes
• How image-rights companies help reduce tax bills
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