Enhanced Conversions for Web in the Google Ads API – Introduction
In this video, we discuss what enhanced conversions for web are, why they're useful, and what prerequisites you need to implement before you can upload your enhanced conversions for web to the Google Ads API.
Resources:
Create a WEBPAGE conversion action: https://developers.google.com/google-...
Accept the customer data terms: https://developers.google.com/google-...
Configure tagging: https://developers.google.com/google-...
0:00 – Overview
1:42 – Example flow
2:52 – Prerequisites
4:32 – Recap & Conclusion