CIMA E2 : Chapter 1 – The Concept of Business Ecosystems [ Deep Dive ]
🌍 Business Ecosystems Explained | How Modern Businesses Grow & Compete
Why do companies like Amazon, Apple, and Google dominate their industries?
Because they don’t compete alone — they operate in business ecosystems.
This video explains how business ecosystems work in a simple, practical way, covering strategy, technology, regulation, and customer expectations in today’s fast-changing world.
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🔍 What you’ll learn
• How PESTLE factors shape markets and competition
• How technology disrupts traditional businesses
• What business ecosystems are and why they matter
• How companies create and capture value
• Why customers, innovation, and regulation drive long-term success
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