Email tracking
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Email tracking enables you to monitor the success of your emails. With Pipedrive’s email tracking feature, you can see whether the emails you send are opened, how often they’re opened and if the links in the body are clicked (and, again, how often).
There are many ways this feature could be useful. If someone opens an email with a proposal, it could trigger you to make a call and see if they’re interested.
You could also get an idea of which products a lead is most interested in by sending an email that has links to each one of your products and then finding out which gets click-throughs.
Need to know how to sync your emails first? Watch this video: • Video