Antoinette Jadaone on Why the Formula for a Hit Film No Longer Works | RSPH Interview
#AntoinetteJadaone has learned to appreciate the art and potential of compromise in Philippine filmmaking. From budget constraints to production limitations, Jadaone sees these challenges as opportunities to be more creative, resourceful, and intentional in seeing a vision through.
In this episode of The Rolling Stone Philippines Interview, the award-winning Filipino director, screenwriter, and producer behind films like “That Thing Called Tadhana,” “Fan Girl,” and “Sunshine” opens up about filmmaking trade-offs, the experiences behind bringing something new to stories already told, and the realities creatives and the film industry face today.
Jadaone also reflects on her own evolution as a writer, director, and producer — now more deliberate about the themes of her films and the filmmakers and stories she chooses to support.
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00:00 Intro
0:37 Jadaone’s earliest memory with movies
4:50 Beginnings as a filmmaker
11:18 Lessons from Joyce Bernal
15:10 How nuanced experiences inform storytelling
17:38 Defining being an “artist”
20:01 Making compromises in filmmaking
26:24 On social commentary with “Fangirl” and “Sunshine”
33:44 Redefining rom-coms
42:03 On film tropes and love
45:58 Growing Project 8 Projects and as a filmmaker
54:07 Jadaone’s upcoming projects
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