Thinking about scaling your team but not ready to hire full-time? Lesly Cardec, SVP of Recruiting & Marketing at ClearEdge Recruiting, explains how fractional roles can provide the on-demand expertise you need! We have heard countless success stories from companies that engage fractional talent. Lesly tells a story of a growing software company that leveraged a fractional CMO for a short-term engagement and achieved successful acquisition through brand positioning and marketing expertise.
Learn more about how we can help strengthen your Marketing team at MeetClearedge.com
Scaling a team doesn't always require a full-time hire. Lesly Cardec, CMO and SVP of ClearEdge Recruiting explains how a growing software company leveraged a fractional CMO to prepare for acquisition.
In this video, you'll learn:
1) Strategic Expertise: How a part-time leader audited the MarTech stack and refined brand positioning.
2) Team Growth: Why bringing in fractional talent provides hands-on mentorship for junior internal teams.
3) The Outcome: How specialized messaging and marketing expertise paved the way for a successful acquisition in just four months.
Strengthen your marketing team with on-demand talent: https://meetclearedge.com/
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