Google Ads Lead Form Extension - Send Leads to Email
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Lead form extensions help you capture interest when potential customers are searching for your company, products, or services on Google. This video explains how you can attach, edit, and remove a lead form extension to your Search campaigns.
Any time a lead form is opened, it will be tracked as a lead form click.
When a user submits their info in a lead form, it will be counted as a lead conversion.
You can see your click and conversion performance by segmenting your performance report by Click and Conversion-type.