Storytelling for innovation with icecream 🍦
Stories make your content almost 20 times as potent. In a world where we get bombarded with information screaming for our attention, one way to stand out is to tell stories. We love stories; we love hearing them and we love telling them.
As complex as innovation can be, stories are a great way to get the point across, to connect to people in the eco-system, to evoke emotion and to simplify.
One of my favourite storytellers who I have learned a lot from, Bruce Springsteen, about growing up: https://bit.ly/1iDxHNy
Here is a great little article about the power of storytelling: https://bit.ly/2LaCBZi
Hope you enjoy the video!
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