How to Set Up Missed-Call Text-Back in GoHighLevel (Never Lose a Lead)
Every missed call is a lead that might call your competitor next. In this GoHighLevel tutorial, I'll show you how to turn on missed-call text-back — a feature built right into GoHighLevel — so the moment you miss a call, the caller automatically gets a friendly text that starts the conversation for you. Takes minutes to set up, and the exact message templates are below, free.
Here's what you'll do:
✅ Find and enable Missed Call Text Back in your settings
✅ Customize a short, personal, compliant message
✅ Set your ring timeout and send a test
✅ Make it smarter with a workflow so it doesn't over-text repeat callers
✅ Know why your texts won't send without A2P (and how to fix it)
This is one of the highest-ROI features in GoHighLevel — the kind of system I set up on every client account.
⏱️ CHAPTERS
0:00 Why missed calls cost you money
0:43 The 3-step setup
Step 1: Find it & turn it on
Step 2: Customize the message
Step 3: Timeout, test & save
2:29 Test it live
3:06 Make it smarter (workflow)
3:36 3 mistakes to avoid
4:24 Recap
⚡ THE PROCESS (follow along)
1. In your sub-account, click Settings (bottom-left)
2. Go to Phone System → Voice → Voicemail & Missed Call Text Back
3. In the side panel, click Missed Call Text Back
4. Check the box to Enable Missed Call Text Back
5. Click Customize and type your message in the "Enter message" field
6. Use the custom-value icon to insert the contact's first name (note: only fills for known contacts)
7. Add an opt-out line ("Reply STOP to opt out")
8. Set the Incoming Call Timeout slider (10–20 seconds recommended)
9. Send a test message to your number, review it, then click Save
10. TEST IT LIVE — call the number, let it ring out, confirm the text arrives
💡 Make it smarter: by default this texts on EVERY missed call. To avoid over-texting repeat callers, use the Missed Call Text Back workflow recipe and add a ~20-minute wait step (or filter by tags), plus an optional follow-up if they don't reply.
📋 COPY-PASTE MESSAGE TEMPLATES
Swap anything in [brackets] for your business. Insert the name with the custom-value icon, and write it so it still reads fine if the name is blank.
---- TEXT-BACK (sends right after the missed call) ----
Hi [first name], sorry we missed your call! This is [Your Name] from [Business Name]. How can we help? Reply right here and we'll get straight back to you. (Reply STOP to opt out.)
---- SMART FOLLOW-UP (workflow version, only if no reply) ----
Just circling back, [first name] — still happy to help with [your service]. What's the best way to reach you for a quick chat? (Reply STOP to opt out.)
ℹ️ GOOD TO KNOW
Missed-call text-back messages send from your default number
They count toward your SMS messaging limits
Great for after-hours calls — it responds even when your team is unavailable
🔧 TOOLS
https://www.clkmg.com/johnstd2/30hli
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